01
Equity in Teams & Leagues
Direct and indirect equity participation in clubs and league-adjacent structures across women's sports.
Pitch15 · Women's Sports Investment Platform
Pitch15 is a dedicated women's sports investment platform focused on capturing the structural growth of global women's sports.
Managed by Bjork Capital Management, Pitch15 is built to deploy disciplined private market capital across teams, leagues, rights, sponsorship, and athlete-driven commercial value.
Pitch15 Online
For more on the platform, visit pitch15.net.
The Thesis
A category re-rating, underwritten with discipline.
Women's sports is moving from cultural moment to institutional category. Rights values, sponsorship economics, attendance, and ownership valuations are re-rating across multiple leagues and codes — at different speeds and from different starting points.
Pitch15 was built to underwrite that transition with the same discipline applied in any private market category: selection, structuring, alignment, and time.
Global
Geographic Scope
Multi-Code
Across Sports
Private
Market Strategy
Long-Term
Holding Horizon
Investment Themes
Six themes shaping the platform.
Pitch15's mandate spans the value chain of women's sports — from team equity and rights to commercial value, technology, and strategic M&A.
02
Media Rights & Content
Exposure to media rights, content monetisation, and distribution as the rights cycle re-prices.
03
Sponsorship & Branding
Capturing the brand and corporate partnership inflection in women's sports.
04
Athlete-Centric Commercial Growth
Investing alongside athletes and athlete-led commercial vehicles with real alignment and durable economics.
05
Sports Tech & Merchandising
Selective exposure to enabling technology, product, and merchandising platforms supporting the category.
06
Strategic Partnerships & M&A
Working with operators and rights holders on transactions, partnerships, and platform building.
Governance
Managed by Bjork Capital.
Bjork Capital Management LLC acts as the investment manager for Pitch15, responsible for sourcing, underwriting, structuring, and ongoing stewardship of the platform's investments.
For more on Bjork's investment management approach, see Investment Management.
Information regarding Pitch15 on this website is for informational purposes only and does not constitute an offer to sell or solicitation to buy securities. Any investment opportunity will be offered only through appropriate offering documents and only to qualified investors where permitted by law.
Inquiries
Explore Pitch15.
For LP, partnership, or sports ownership inquiries related to Pitch15, please contact the firm directly.